Jul 10, 2012
Alexa ranking. An important measure for potential advertisers
If you are like me you probably want to improve your Alexa ranking as it’s a good way of showing you, potential advertisers and guest bloggers how your blog compares to the competition. Plus you get a warm glow when you finally break through the 100,000 mark!
With Alexa you have to be ‘in it to win it’ so you will need to register your site with them. This means that not every website is included in their ranking. There are currently only 30 million sites listed! So it’s not a totally accurate tool, but it’s a very good guide so I encourage you to register your site and get the badges. Check out the widget down on the bottom of the right hand sidebar. It helps with your search engine optimisation (SEO) and they get over 6 million visitors a month.
Apart from giving you useful analytics for your site Alexa also provides tools to improve your SEO and you can pay a premium to get blog or website optimisation. It helps to get a few people to review your site as that impacts on your ranking. Persuading some of your raving fans shouldn’t be that difficult although they do have to sign up to Alexa which may be a potential objection. Explain to them of the benefits of doing it for their site and you should be OK.
Here is a handy infographic to show you how to improve your Alexa ranking. I have followed this advice with my clients’ blogs and they have all improved their ranking within a few weeks dramatically. Plus one of them is edging closer to the magic 100,000 mark.
I’ll keep you updated about the progress for www.workfromhomewisdom.com. We are looking to reach that Alexa ranking target before the end of the year.
Like this infographic? Visit MichelleShaeffer.com to learn how to build visibility, voice, and community online.