The power of YouTube compilation videos.
The last YouTube compilation I posted was two years ago when I shared the BBC Wildlife voiceover clip.
Since it’s been below freezing for the last week in the UK, and it’s snowing heavily outside right now, I thought I’d add a bit of humour with this YouTube compilation video of pratfalls in the snow and ice.
What’s so special about YouTube compilation videos?
YouTube compilations have the possibility of going viral. The one I’m sharing here only has 1310 views so far but could blossom into an online hit. Which means that you can get some reflected glory from Google by posting it on your blog from YouTube.
Note: This video has now received over 10.5 million views. Whoever did this YouTube compilation must be glad they made the effort!
All you need to do is click on ‘Embed’ under the video, copy the code it gives you and post this into your blog post. (This was a secret shared by one of the top internet marketers in the US!)
That was a while ago and WordPress has moved on. Now you just have to post the link and WordPress does the work for you.
So I’m not only sharing something that might make you laugh, wince or stay indoors until the ice goes. I’m also giving you a heads up that sharing a top YouTube compilation video could help your blog get some exposure.
Of course it would be better to produce your own viral YouTube video like Dave Carroll’s brilliant “United Break Guitars”. This video has had almost 17.5 million hits and propelled its maker into fame and fortune. So much so that he now does the speaking circuit talking about complaint resolution.
What about using YouTube in a business context?
A better business example is the wine maker who shared a video on how to open a bottle of wine when you don’t have a corkscrew. Mirabeau Wines make rose wine in Provence. It’s a highly competitive market and he needed some exposure to increase his visibility and market share.
He did it with this YouTube Video.
Judge for yourself how good it was from the statistics – it’s had over 11.5 million views. What was even more useful was getting a mention in the UK national papers!
So with all the technology available to you it’s not too difficult to get creative and produce something a bit ‘off the wall’ which catches on.